Published August 20, 2025

Why Green Listing Photos Matter

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Written by William Huffman

Lakeside home in Prior Lake, Minnesota

Well friends, summer is just about over.


Once it gets colder and the leaves are gone, we're sorry to say that your yard will probably be less pretty. If you are thinking about moving this fall or winter, this is the time to get your exterior listing photos done.


Why, you ask?


It's like I always say: there are three stages of selling a home. The first sale of a home happens with the photos. It’s all about the online appeal. We have to grab a buyer’s attention within the first 1.5 seconds—that’s the critical window when they decide whether to look deeper into the property or move on. This is why every detail matters in the listing photos! We have to avoid details that might turn buyers off and to make the home look like a magazine cover, where everything is curated to catch the eye and hold attention. This first sale determines whether buyers will even consider visiting the property in person. Failing here means probably losing a chance at the next two sales (showing, and offer/negotiation). 


What will make a better impression: a foot of snow, or a freshly mowed lawn?


If you contact us now and sign a listing contract with us, we can still get your photos done before the color is gone. We want to give you the best chance of attracting buyers, even if you aren't ready to actually go on the market for a few months yet.


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